PRESS RELEASE: OPEN IN BROOK GREEN!

On Saturday June 13th Bears at the Pavilion will be opening its doors at the kiosk on Brook Green in the borough of Hammersmith & Fulham to serve the local community award winning artisanal ice cream & high quality savoury food.

Bears at the Pavilion was planned to open in March but lockdown delayed this plan. After sitting tight and waiting for the right moment, having a social distancing and staff safety plan in place, the owners are confident they can now open safely.

Bears at the Pavilion will be run by an English/Icelandic couple, Phil Harrison and Vera Thordardottir, the owners behind Bears Ice Cream Company. They already run ‘Bears Parlour’ a successful Icelandic soft serve shop opposite Ravenscourt Park. Founded in 2016, the shop and brand have become a cult hit in West London attracting locals and travellers alike. Their huge fanbase enjoys high quality, all natural, soft serve ice cream in thousands of different ways. Toppings can be dipped, rolled or smashed into a Jersey milk based ice cream, allowing you to create endless combinations of flavours and textures.

Phil, former Head Chef of The Anglesea Arms, a gastropub in Brackenbury Village, started churning his own ice creams & sorbets in small batches, which resulted in the launch of Bears Scoop Club in 2019, an online ice cream delivery service of ice cream tubs to local postcodes.

Bears Parlour is the ice cream stronghold in West London and oozes independence & originality. From Salted Pumpkin Seed Nougat ice cream to Blueberry, Lavender Jam Meringue Swirl, Phil’s mission is to surprise and excite the ice cream lover who dares to go off-piste but also appreciates the more classic flavours and he is thrilled to be taking Bears to the pavilion at Brook Green.

Bears at the Pavilion will work with local suppliers, and Scotties Coffee, ethically sourced and locally roasted, is also on the menu.

Bears at the Pavillion is looking forward to working in close partnership with the charity Friends of Brook Green to further support the regeneration of Brook Green.

"We are beyond excited to open Bears at the Pavillion and make it a great community hub for young and old with delicious ice creams and high quality savoury options. We also know that our current customers in the area will be thrilled to see us here," says Phil.